Viral Marketing Video 2

Title video: Yeo Valley Describe and explain what happens in the video: In this advertisement we see a group of four people in the farm with cows which relate to the advert because its all about milk and it being organic. They are also rapping in the video trying to make it look entertaining for viewers to watch and not let it get boring. Who is the Target audience: the Target audience is aimed at anybody who likes milk and who usé that particular brand of milk. Which digital pplatform does the video appear on: Internet (Youtube) What was the purpose of the video: The propose of the video was to inform people about this brand of milk and its usés and how organic it can be. Techincal aspects: the quality of the video is very good and the sound quality is good. The different angles of the video were good and the editing.